media links: The Net Generation and Digital Strategies for Film

Here's a couple of articles on the Net Generation and digital film distribution.

The Obama Factor: The Net Generation
From MediaLife, an overview of how the Obama campaign connected with young voters, followed by an analysis of the "Net Generation". Discusses 11-30 year olds: How they consume media and how distribution will need to shift as this generation comes of age.

ITVS Digital Strategies for Filmmakers
From ITVS, an article on how to market your film online. Although written with "social issue filmmakers" in mind, the advice is useful for anyone exploring online promotion. There's also sidebars with facts and figures, including numbers on digital film distribution.

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